IT B2B Ecommerce: What It Is and How to Start

The COVID pandemic uncovered several supply chain issues as well as shortcomings in B2B

procedures. The switch to internet retailing was the silver lining. While moving your whole B2B

organization online may seem overwhelming, but those that do so benefit from improved customer service, quicker ordering, and new revenue sources.

B2B ecommerce is the process of marketing and selling products between two businesses

online. The goal is simple: expand customer reach and reduce cost-to-serve to drive more revenue for your business. But how do you start a business in B2B ecommerce, and what does the future hold?

If you aren’t familiar with this ecommerce model, don’t worry. This guide will take you through

how it works, how to get set up on a B2B ecommerce platform, and successful B2B ecommerce

examples to inspire your own operations.

The practice of marketing and selling items between two firms through the internet is known as

B2B ecommerce.

The aim is simple: increase client reach while lowering cost-to-serve to increase revenue.

But how does one go about starting a B2B ecommerce firm, and what does the future hold?

Don’t worry if you’re unfamiliar with this ecommerce model. This tutorial will explain how it

works, how to build up an IT/ICT B2B ecommerce platform, and successful B2B ecommerce

examples to help you start your own business.

How B2B ecommerce works

The term “business-to-business” (or B2B) refers to the process of selling products and services

directly between two businesses. As a business model, B2B differs significantly from the B2C

model, where businesses sell directly to consumers. B2B e commerce involves transactions

between a manufacturer and wholesaler, or a wholesaler and a retailer, through an online sales


Innovation and technology from B2B ecommerce platforms have helped drive the movement. B2B business traditionally involved labour-intensive, manual sales and marketing processes. The introduction of digital commerce helps these businesses reduce costs and improve efficiency through ecommerce automation

B2B sellers work with:

  • Wholesalers
  • Large retailers
  • Organizations such as schools or nonprofits
  • Resellers

Buyers and sellers can now meet in one digital home; placing and managing orders from their

mobile phones and creating new opportunities for businesses to connect with distributors and


Key advantages of IT B2B e commerce include:

● Automated sales processes between businesses, suppliers, and distributors

● Reduced infrastructure and overhead costs

● Less need for intermediaries, higher growth prospects

● Ability to reach a mass market at scale

● Omnichannel branded presence available 24/7

● Better partner relationships

● High employee productivity

Does IT B2B marketplace exist?

ICT Circle is a IT/ICT platform that is purely IT/ICT based platform selling purely IT ICT based

products and hosting IT/ICT-based vendors, distributors,

ICT Circle

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