The topmost slot of the IT channel is occupied by the vendors, ICT Circle helps vendors in creating awareness and making sure that their products & services reach the end-users by empowering the channel. At ICT Circle, vendors get the right audience, great exposure, extended reach, and direct channel feedback, and firsthand knowledge to understand what the customers want. This helps them in designing localized marketing strategies matching the demands of the end-users.
Vendors can see the products flow down the supply chain and how those products & services are getting positioned in the end-user space. Also, vendors can identify the right channel partners with whom they can work closely and empower them to make convincing proposals to win more orders, improve their market share and revenue.
ICT Circle gives vendors a great insight into the market, so that they can create and deploy the most suitable go-to-market strategy around their products & services, targeted marketing can also be done based on the market conditions.
ICT Circle will facilitate the vendors to conduct pieces of training and recognize the certified partners, this will help enriching the knowledge of the system integrators and empowers them to face the challenges when they engage in deep talks with their prospects on project discussions. This will increase vendor loyalty and deeper relationship, coupled with a strong brand recall rate.
ICT circle provides the branding and marketing opportunities to all its subscribers on this platform. However, Vendors among all, have the best chance to benefit most out of it. All users logging into their accounts on daily basis will never miss looking at these brands listed on the main page and this will increase the recall rate. Further, the same space can be used for promotions and deals of the day.
Vendors get to see the complete picture of the market and accordingly, they can choose the right channel partner to work with. In fact, they can communicate with the channel partner beforehand on the provided chat tools and see how their interests align with each other. Based upon that they can sign them up and get them introduced to their distributors in the region.
Vendors get an opportunity to launch new products and test the markets before deciding to go all over. The market feedback will help them in choosing the right markets, right models, and the right size of quantity of the products they wish to sell and also it gives them opportunity to negotiate with their distributors on stock orders and create the channel programs, incentivise the channel and brings them up to speed to fulfill the end-user appetite
As a listed vendor, get access to all the market information directly and that too with minimum filed efforts and 1-0-1 interactions, if desired so. A comprehensive report on your homepage using different statistical models at your fingertips, a daily morning doze of information to make the plan for the day, performance charts showcasing model wise & region wise product moments, competitor analysis, cutting the time to get the information from the third parties, minimizing the error reporting or misreporting. A great tool to design the action plan for the day or the selected time period.